Cookie Policy

What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They allow the site to function properly, improve your browsing experience, and provide valuable insights into how visitors use the site.

How We Use Cookies

• Ensure our website works as intended.
• Remember your preferences and saved settings.
• Improve site speed, security, and overall performance.
• Analyze visitor behavior to enhance your shopping experience.
• Display offers and promotions that are relevant to you.

Types of Cookies We Use

1. Essential Cookies:  necessary for core site functions, such as secure login and shopping cart usage.
2. Performance Cookies:  help us understand how visitors use the site so we can improve usability.
3. Functional Cookies:  remember your preferences to make your browsing more seamless.
4. Advertising Cookies:  deliver tailored promotions and product recommendations.

Pixels

Pixels are tiny graphics with unique identifiers that help track online activities. Unlike cookies, which are stored on your device, pixels are embedded invisibly in web pages or HTML-based emails. They enable insights into behavior but are controlled by third parties. PartsCentral does not manage how third parties use these pixels.

Google Analytics

We use Google Analytics to better understand how visitors interact with our website. Google may collect data such as:

• Entry and exit pages
• Pages viewed and time spent on each
• Browser version and operating system
• IP address and geolocation

Google aggregates this information and shares insights with us and other website operators, including demographics, interests, regions, and browsing devices. We may also use advanced Google Analytics features, including display advertising. These use first-party cookies (like Google Analytics) and third-party cookies (like the DoubleClick cookie) to optimize and deliver relevant ads.

To manage your Google Analytics preferences, visit the Google Privacy Policy or adjust your settings via the Cookie icon, Cookie link, or Privacy Choices link at the bottom of our site. You can also manage advertising preferences through the Google Ads Preferences Manager.

Online Advertising

To learn more about interest-based advertising and your choices:

• Visit the DAA resources, aboutads.info/choices
• Visit the NAI resources, networkadvertising.org/choices
• For users in the EEA, UK, or Switzerland, visit youronlinechoices.eu

You can also adjust mobile settings:

• iOS, Limit Ad Tracking
• Android, Opt-Out of Interest-Based Ads

Or download the AppChoices app at youradchoices.com/appchoices

Note: Opting out does not stop all ads, it only means the ads you see won’t be interest-based. We are not responsible for the effectiveness of third-party opt-out tools.

Customer Data & Traffic Patterns

When you contact us via phone, email, or letter, we may keep a record of the correspondence to address issues, resolve disputes, and improve service. If other users or third parties provide information about your activities on our site, we may also keep those records.

We also track customer traffic patterns during online sessions, including pages viewed, categories browsed, and in some cases, specific URLs. Your IP address may be used to diagnose server or software issues and to administer the site.

We may share aggregated, non-identifiable statistics (such as pages viewed or sales trends) with trusted third parties.

Third-Party Cookies

Some cookies may be placed by trusted third-party services, such as analytics providers or payment processors, to support secure transactions and improve our website.

Managing Your Cookie Preferences

You can manage or disable cookies at any time through your browser settings. Please note: disabling certain cookies may affect how the website functions and may limit your shopping experience.

Updates to This Policy

We may update this Cookie Policy periodically. Any changes will be posted here with updated “Last Updated” date.

Contact Us

If you have any questions about this Cookie Policy, we’re here to help:

Phone: (888) 338-2540

Email: partscentralus@gmail.com

Last Updated: 17/09/2025